Marketing and Competive Analysis to identify ideal marketing audiences

AYD Internet Marketing seeks to enhance its marketing strategies by gaining a deeper understanding of the trades contractor industry and other sectors where the company has prior experience. The goal of this project is to conduct comprehensive market research to identify current trends, assess the industry status, and uncover potential opportunities. This research will focus on pinpointing the best target audiences within these industries that align with AYD's ideal client profile. The insights gained will support the company's social media marketing, outreach efforts, and offer development. By understanding the dynamics of these industries, AYD aims to refine its marketing efforts and improve client engagement.